By Nesh Pillay
Fast-food favorites KFC and Taco Bell may soon be coming to your door, literally.
Speaking to analysts, Greg Creed, chief executive officer of Yum, which owns KFC, Taco Bell and Pizza Hut, said that offering delivery could be a hugely effective way to increase sales.
In order to set up the “massive sales driver for the brand,” Creed said the chains would “get into a test, probably a couple of stores near a couple of college campuses”.
The plan is a solid one, as millennials make up the biggest portion of consumers who drive the delivery food service industry. As it gets easier Read full story ›
Source: The Drum