For the digital and programmatic ecosystem to have a “virtuous cycle of growth” in Asia Pacific, more local tech, data and media needs to be fostered, says IPONWEB general manager for Asia Pacific, Ryan Pestano.
Pestano spoke to The Drum ahead of The Drum Digital Trading Awards in Singapore next month, of which IPONWEB/Bidswitch are a partner. The theme of the debut year of the awards in Asia Pacific is clarity and transparency and Pestano says that by being neutral it hopes to offer clarity and transparency inherently to the market, with the main aim being to solve complexity Read full story ›
Source: The Drum
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