Luxco, the St Louis-based alcoholic beverage producer, importer and marketer, and Derry-based Niche Drinks have hired creative digital shop Media Bounty to work on their handcrafted Irish whiskey brand as it launches across new markets.
The London based award-winning agency has been retained to develop brand guidelines and a creative toolkit for The Quiet Man which was introduced to the US market earlier this year and for which Niche Drinks is building the first whiskey distillery to open in Derry in almost 200 years.
The Quiet Man was created by Ciaran Mulgrew, managing director and co-owner of Niche Drinks, to Read full story ›
Source: The Drum
Industry News