By Staff Writer
To celebrate the Ad Club of New York’s 120th anniversary, The Drum is inviting readers to share their favorite marketing moments from the past 120 years.
Today we feature Always’ ‘Like a Girl’ video as our marketing moment, a campaign that has been widely celebrated for breaking stereotypes and empowering women.
Initially launched in June 2014, the P&G brand unveiled a three-minute video that features men and women who are asked to do things “like a girl.” The short film quickly shows viewers that “like a girl” is often taken as insult, as many of the men Read full story ›
Source: The Drum