McDonalds has partnered with eReading provider Kobo to offer kids a free e-book with their Happy Meals.
From today, 30 April, an e-book voucher will feature on Happy Meal boxes linking parents through to short stories from Enid Blyton’s ‘Secret Seven’series.
Over the next five weeks parents and children will be able to download five of the e-books, compatible with a range of electronic devices and operating systems, for free.
Two additional ‘Secret Seven’ and ‘Famous Five’ titles will also then be made available through the £1 book voucher redeemable at WHSmith or Eason.
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Source: The Drum