Luxury handbag and fashion retailer Michael Kors is set to launch a new e-commerce site this autumn following the announcement that its sales soared by 50 per cent in the first quarter.
Speaking on a conference call to investors this afternoon, chairman and chief executive officer John Idol said that the company is “on track” to launch the new website as consumers increasingly turn to social media to shop and connect with the brand.
“The thing that excites us is the e-commerce coming in house – there’s definitely a trend where consumers are shopping more online before making a purchase… Read full story ›
Source: The Drum