Motor retailer JCT600, a motor retailer with 50 dealerships throughout Yorkshire, Derbyshire, Lincolnshire, Nottinghamshire and the North East, has launched an innovative new website built around keyword search, enabling customers to quickly shortlist vehicles of interest.
The new website has been designed by Manchester-based digital agency Code Computerlove and car dealer digital marketing agency BlueSky Interactive. Work on the new website started followed a six-month research programme, which included dealership surveys with customers as well as industry insight and extensive input from colleagues. Code Computerlove conducted the research, incorporating the findings into a completely new design, before JCT600 turned to BlueSky Read full story ›
Source: The Drum
Industry News