MTV and Y&R New York have partnered to raise awareness on World Aids Day with a new ad featuring life sized sexting emojis acting out the innuendo.
The ‘Sext Life’ ad is part of MTV’s Staying Alive Foundation which is designed to produce youth-led content and support grassroots HIV prevention projects.
The 30-second spot plays on the emojis symbols which are commonly associated with sexting such as the banana, donut, eggplant, peach, pointer finger and OK sign.
Life-sized pairs of the emojis are shown in places like a hotel room and dark office as they enact out the x-rated situations which they commonly Read full story ›
Source: The Drum