National Geographic announced its Mission Blue in Mumbai to mark the occasion of Earth Day, announcing Bollywood actor Farhan Akhtar as brand ambassador for the cause.
National Geographic will also use various modes to disseminate the message, which includes special documentaries on the water issue; both global and local, as well as specially created short films by award-winning directors Imtiaz Ali, Hansal Mehta, Aniruddha Roy Chowdhury, and MadhurBhandarkar, who will creatively bring out the key message through everyday stories of India.
Mission Blue is the life and work of oceanographer, marine biologist, and environmentalist Sylvia Earle and Read full story ›
Source: The Drum