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Nickelodeon to launch subscription based streaming service

on Jan 29, 2015 | 0 comments

By John McCarthy

Kids TV channel Nickelodeon will be the latest broadcaster to offer a direct-to-consumer streaming service to expand its global audience.

The channel which boasts kids’ favourites ‘Dora the Explorer’ and ‘SpongeBob SquarePants’ has announced that it will make itself more accessible to non-cable subscribers by launching a subscription based streaming service in the coming year.

In a statement provided to the New York Times, Philippe Dauman, chief executive of Viacom, owner of Nickelodeon, MTV and Comedy Central and more, said: “We want to satisfy the demand that is coming from the viewers out there.

“They have an insatiable appetite for great content, they Read full story ›

Source: The Drum