By John Glenday
A ‘socially irresponsible’ Paddy Power ad has been banned by the Advertising Standards Authority (ASA) for implying that it is acceptable to gamble in the workplace.
The TV ad, broadcast in August, depicted a bored casino security guard neglecting his duties for a surreptitious flutter with Paddy Power on his mobile phone, which clearly advertised an ‘average daily jackpot of £13,788′.
In its defence Paddy Power claimed that rules gave exemption for advertisements set within licensed gambling premises but this line was torn up by the ASA which said: “We considered the purpose of the rule was to Read full story ›
Source: The Drum