On Cyber Monday, hotdog brand Oscar Mayer literally rolled out the Wiener Rover to deliver hot dogs to fans across America.
The company also introduced the smaller, remote controlled Mini Wiener Rover, which can also deliver hotdogs. The daily limit of the toy cars sold out within a matter of hours of being made available to purchase through Twitter’s Buy Now button.
A limited number of the mini Wiener Rovers will go on sale each day of this week at a cost of $25 each with the brand’s Twitter account @OscarMayer revealing the time for each daily allowance opening to Read full story ›
Source: The Drum
Industry News