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Pepsi taps Doja Cat for Grease remake to launch new soda shop-inspired flavors

on Sep 10, 2021 | 0 comments

By Kendra Clark

Ahead of the 2021 MTV Video Music Awards, Pepsi and Doja Cat have released a theatrical remake of the hit song You’re The One That I Want from Grease to promote the brand’s new soda shop-inspired flavors. The move adds to the brand’s long history of tapping into the cultural consciousness with the work of major musicians – and speaks to a growing trend of nostalgia-inspired products.

Pepsi has today unveiled two new soda shop-inspired colas in a nostalgia-inducing campaign starring hip hop heavyweight Doja Cat.

Dubbed Pepsi-Cola Soda Shop, the limited-edition colas come in two flavors: cream soda and Read full story ›

Source: The Drum