Manchester United legend Peter Schmeichel has been unveiled as the face of Carlsberg’s ambitious UEFA Euro 2016 sponsorship campaign which is promising fans the chance to play in one of the tournament’s stadiums alongside the legendary goalkeeper and others.
Continuing its well-known ‘probably the best’ theme, Carlsberg is offering fans what it says is ‘probably the best prize ever for a football tournament’ with a consumer competition offering a VIP experience at one the tournament’s semi-final games at the Stade de Lyon.
As well as attending the game the competition winners will take part in football themed activities such as Read full story ›
Source: The Drum
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