Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Rakuten doubles down on transparency commitment as it expands its Asia Pacific business

on Jul 27, 2017 | 0 comments

By Charlotte McEleny

Rakuten this month announced it would be expanding its commitment to Asia Pacific by growing its operations in Singapore.

The ecommerce and advertising services from ecommerce players, such as Rakuten, are set for heavy competition in Singapore as Amazon has finally launched its consumer-facing business, such as Amazon Prime, into Singapore (and eventually wider Southeast Asia). It is little wonder businesses such as Rakuten are bolstering their offerings.

Asia Pacific managing director Anthony Capano said that, to differentiate, the company would be focusing on transparency, technology investment and global reach and the growth of the Singapore would help boost these Read full story ›

Source: The Drum