Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Relearning growth: an evolution of weeds and trees

on Jun 25, 2020 | 0 comments

By Omar El-Gammal

As we start to emerge from lockdown, Omar El-Gammal, a planning director at Wunderman Thompson who has been awarded the President’s Prize for Outstanding Body of Work, asks what kind of industry do we wish to return to?

A lifetime ago, back in February, I wrote an essay attempting to answer a question I’ve been unwilling to face for the majority of my career. It’s often kept me up at night. It’s pushed several to question their careers in advertising and marketing all-together.

“Aren’t we part of the problem?”

We live in an era of burning rainforests and widening gaps of Read full story ›

Source: The Drum