By John Glenday

A star studded line-up of advertising, creative, entertainment, marketing, media and technology heavyweights have been named for Advertising Week New York.

Running from 28 September to 2 October the week-long event will welcome Emmy & Bafta award winning director Richard Curtis as well as BBH founder Sir John Hegarty to stage two of 250 evening seminars to talk about their work on Project Everyone.

Other highlights include the return of Facebook COO Sheryl Sandberg to discuss all things social media and a content discussion chaired by Sir Martin Sorrell with producer Alex Da Kid and ICM digital chief Jonathan Perelman.

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Source: The Drum