By Seb Joseph

Following on from its legal dispute with The Guardian, Rubicon Project has also witnessed the end of its relationship with The Pangaea Alliance, a co-operative consisting of both UK-based and trans-Atlantic including: CNN International; Dennis Publishing’s Alphr; The Economist, FT; Inc; The Economist, and Reuters.

Rubicon Project helped launch the initiative, which gives advertisers the ability to access display and native advertising across the alliance using the adtech outfit’s platform, thus opening up the premium publishers’ inventory across APAC, Europe, the Middle East, and North America.

It remains unclear what the breakdown in relationship Read full story ›

Source: The Drum