Taken from a consolidation of statistics from over 500 global brands, the latest SaleCycle remarketing report has revealed that the average global cart abandonment rate fell by 0.1% to 74.4% in Q3 2016.
The report covers key cart abandonment and remarketing statistics from July, August and September 2016 and also breaks down the percentage of abandonments by industry: retail, travel and fashion – and, for the first time, figures for the iGaming and financial service industries.
This quarter SaleCycle also focuses on the reasons people abandon their shopping cart with some new data taken from actual abandoners.
SaleCycle has produced an infographic to Read full story ›
Source: The Drum
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