By Tony Connelly

Samsung has stepped up its Rio Olympics campaign with an emotive new ad which attempts to bring the conversation back to the global unity which the Games create and move the focus beyond the recent ignominious actions of Russia.

The South Korean electronics giant is using its Olympics worldwide partner status to promote the upcoming release of its Galaxy 7 smartphone with a new ad titled ‘The Anthem’.

The film attempts to break down the geographic borders of the competition nations by combining segments of national anthems from several countries to form one anthem brought to life by Read full story ›

Source: The Drum