Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Sheryl Sandberg responds to powerful feminist P&G ad out of BBDO India

on Feb 25, 2016 | 0 comments

By Minda Smiley

Facebook’s chief operating officer Sheryl Sandberg had some kind words to say about a recent ad out of BBDO India that draws attention to the issue of gender stereotypes.

The P&G ad, which promotes its laundry detergent brand Ariel, shows a father as he observes the marriage between his daughter and her husband during a visit to their house.

When his daughter comes home from work one night, she begins to prepare dinner, clean up the house, and take care of her young son all while taking a business call. Her husband, on the other hand, sits on the couch and watches Read full story ›

Source: The Drum