With increasing competition, expensive rights fees, and unpredictable subscriber numbers, legacy sports networks are no longer unassailable. Upstarts also face an uphill battle, but digital-first networks like Silver Chalice have made progress by being nimble and capitalizing quickly on the conversation.
Silver Chalice, the parent company to 120 Sports, Campus Insiders, and the ACC Digital Network, counts as investors Time Inc. and MLB Advanced Media, and counts as partners MLB, the NHL, and the PGA Tour. The digital networks are built with an over the top and mobile audience in mind, and the content reflects that.
This is especially true of the Read full story ›
Source: The Drum
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