E-commerce platform Snapdeal has partnered with charity Save The Children to raise awareness about the problem of child trafficking in India on the International Day Against Trafficking in Persons.
The campaign, titled #KidsNotForSale and conceptualised by WATConsult, features a teaser campaign portraying an ‘Amazing Kids Sale’ on Snapdeal that highlights stories of children who are sold for prostitution, kidnapped at birth, made to work in unhealthy conditions, drugged for organ trafficking, or forced to become combatants.
The campaign further aims to urge the government to consider recommendations for not just prevention, but also rehabilitation and monitoring and coordination mechanisms that will strengthen Read full story ›
Source: The Drum
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