Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Streaming TV has finally become profitable – by returning to the cable playbook

on Oct 8, 2024 | 0 comments

By Wes Morton

Disney recently joined Warner Bros Discovery, Paramount+, and Netflix in the ‘finally profitable’ club. How? By increasing prices and acting more like the traditional providers they replaced, says Wes Morton.

2024 is the year that streaming TV finally achieved profitability.

Disney recently announced that its streaming business (consisting of Disney+, Hulu, and ESPN), achieved here

Read full story ›

Source: The Drum