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The Banksy of Business: HP wants to create an ecosystem between artists and brands and it’s starting with streetart

on Jan 19, 2018 | 0 comments

By Charlotte McEleny

Street art, Singapore and HP aren’t three obvious bedfellows, however the launch of a new exhibition called ‘Art from the Streets’ at the ArtScience Museum in the Southeast Asian country signals a significant intention from the printer: it wants to be the go-between for artists, brands and consumers.

The exhibition alone is a significant story for the cultural journey of Singapore, which has a reputation of having a strict government and a very low-level support for subversive cultural movements. However, this has changed in recent years as the government and its citizens embrace more modern and disruptive art forms. For example, Read full story ›

Source: The Drum