In the latest episode of The Drum Network Podcast, we turn our attention to the Evolution of E-commerce and zero in on the new and developing relationships between bricks-and-mortar and digital sales.
How are physical stores making the most of developments from the world of e-commerce? What can digital sales journeys still learn from IRL? And what are the smart ways of merging the two?
Those are just some of the questions we put to our panel this week, which is made up of George Gossland, social content producer at Favoured; Barry Fiske, senior vice-president of global experience and innovation Read full story ›
Source: The Drum
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