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The i hikes cover price and readies new Saturday paper to safeguard against volatile ad market

on Aug 29, 2017 | 0 comments

By Jessica Goodfellow

The i newspaper has increased its cover price by 10p to offset a rise in printing costs, safeguard against a volatile advertising market and pump investment into a new Saturday paper.

From Monday (4 September) the i will cost 60p, which editor Oliver Duff said he hopes still represents good value when compared to the cost of its rival daily newspapers (the Daily Mail has the closest cover price at 65p, while the Financial Times tops the list at £2.70).

The newspaper launched in October 2010 – under Independent ownership – costing just 20p.

Duff blaimed rising bills for newsprint and Read full story ›

Source: The Drum