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The New Day: ‘modern, upbeat newspaper for modern, glass-half-full kind of people’

on Feb 29, 2016 | 0 comments

By Jessica Goodfellow

The New Day hit newspaper stands today (29 February), a colourful, succinct addition to print, which has been ruled predominantly by traditional black and white, long-form content.

The New Day’s ‘mission statement’ said: “We know this can’t just be another newspaper. It has to be a new type of newspaper.”

Alison Phillips, editor of The New Day, continued on this point in her introduction to the paper, saying, “We like to think we’re a modern, upbeat newspaper for modern, glass-half-full kind of people.”

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The New Day’s operations are still modest, “a small team of committed writers”, Read full story ›

Source: The Drum