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The Premier League's shirt sponsorship revenue now dwarfs the rest of Europe

on Mar 23, 2016 | 0 comments

By Tony Connelly

Repucom Shirt Sponsorship data

The value of The Premier League shirt sponsorships has increased by almost £70m this season, far more than any other league in Europe.

Shirt sponsorship revenue in the Premier League has grown from £193m (€244m) to £260m (€330m) in the past year, marking a 35 per cent jump since last season.

The data comes from a new report by sports industry adviser Repucom which analysed football shirt sponsorship across Europe’s top six leagues: England’s Premier League; Germany’s Bundesliga; Spain’s La Liga; France’s Ligue 1; Italy’s Serie A, and the Netherlands’ Eredivisie.

The sponsorship appeal of England’s top flight continues to rise with 40 Read full story ›

Source: The Drum