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‘There isn’t always an RFP that defines us’: VMLY&R chief details growth challenges

on Aug 10, 2022 | 0 comments

By Dani Gibson

Ahead of The Drum Awards for Agency Business later this year, we caught up with VMLY&R – Network Agency of the Year 2021 (+1000 employees) to find out if it’s been building upon its winning formula.

VMLY&R has had a few strong formative years. Formed in 2018 when VML joined forces with Y&R, it would go on to win the Agency Business Awards, and be a cornerstone of parent company WPP’s seizure of the Coca-Cola account. It now boasts clients including T-Mobile, Intel, Wendy’s, Greenpeace, Starbucks, Colgate and Ford.

2021 into 2022 proved to be a Read full story ›

Source: The Drum