Uber Eats and Mother have renewed the ‘Bring It’ campaign for a third installment – this time tapping into people’s slumps.
After a 2020 debut, creative agency Mother has returned to ‘Bring It,’ introducing a new leading courier, Ekow Quartey, who turns up to deliver food at the crucial point in customers’ low moments.
‘Bring It’ consists of four films, the first to launch being Project Team. It sees the Uber Eats courier deliver Japanese food to late-night office workers caught in a slump.
The courier reads customers’ orders, drawing inspiration from rousing speeches to motivate.
A hungover scene featuring a group Read full story ›
Source: The Drum