The Drum’s Shazam chart is based on the number of times each ad has been Shazamed over the past week using the music identification app.
TUI and Pretty Little Thing have made it into the chart this week, pushing Apple and Vodafone out the door.
PrettyLittleThing’s campaign, By Kourtney Kardashian, enters the chart at number nine with a stylish ad by Mirabelle. The creative features Kiiara’s ‘Whippin’ and the celebrity herself strutting her new range of festive party wear.
TUI, previously Thomson’s, has jumped in at number six this week, with a showstopping ad from Y&R, sampling the lyrics of Read full story ›
Source: The Drum
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