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Update: Facebook apologises for removing Curvy Kate's 'body positive' campaign in 'error'

on Jul 28, 2016 | 0 comments

By Rebecca Stewart

Effie Curvy Kate model

Facebook has told The Drum that a campaign for lingerie brand Curvy Kate was rejected by the site “in error” and that it did not violate its ad policies. It also confirmed that the ad will now run on Facebook as previously planned by the company.

The underwear designer spoke out against Facebook yesterday after the platform’s moderators refused to run a series of “body positive” ads created as part of the company’s #TheNewSexy campaign.

It has now u-turned on the original decision to spike the ads, with a Facebook spokesperson telling The Drum: “Our team processes millions of advertising images Read full story ›

Source: The Drum