By Staff Writer

Warner Music Group has penned a deal with MelodyVR that will see it create virtual reality experiences with the artists on its roster.

The tie-up will create “hundreds of cutting edge virtual reality experiences,” according to the record label.

Music Business Worldwide reports that Warner will release the content via MelodyVR’s platform later this year, spanning what it calls “otherwise unobtainable experiences” including backstage and in a recording studio.

The experiences will be made available via the MelodyVR app that will host a variety of content produced throughout both 2015 and 2016.

Anthony Matchett, co-founder and chie executive at MelodyVR, said: “We’re incredibly pleased Read full story ›

Source: The Drum