By Kendra Clark

Fast food giant Wendy’s today debuted its “reinvented” French fries with fanfare. It launched a new ad campaign slamming McDonald’s’ version of the snack, and has promised that Wendy’s fries will always be hot and crispy — or replaced for free.

Wendy’s is saying “no way” to cold, disappointing fast food fries. Today the No. 2 burger chain announced the debut of its new and improved Hot & Crispy Fries with an aggressive McDonald’s-bashing TV ad.

In the new spot, viewers glimpse the dark, desolate, nightmarish world of ordering fast food fries and being greeted with mushy, sad excuses for the real Read full story ›

Source: The Drum