By Humphrey Ho

Vaccinations and a return to ‘a new normal’ might be happening at different speeds across the world but Humphrey Ho, managing director of Hylink Digital believes brands need to be ready for this change.

In lieu of China initiating steps to create a vaccine passport while the rest of the world continues vaccinating, the rollout of the vaccine passport will have a tremendous impact on international travel resuming to some level of normalcy, because of this outbound Chinese travel and global travel will look much different in the latter half of 2021. Destination marketing organizations (DMOs) and National Tourism Organizations (NTOs) Read full story ›

Source: The Drum