By Shawn Lim

Robert Bradley, the new head of Asia Pacific at CNN explains to The Drum why the closure of millennial-focused media company Great Big Story (GBS) was a difficult decision to make and what the future of media now looks like for CNN.

The AT&T-owned news broadcaster announced in September it was closing GBS, a platform that is used to create documentary-style video content aimed at millennials on social media channels around the main pillars of Human Condition, Frontiers, Planet Earth, Flavors, and Origins.

Bradley, who took over from Sunita Rajan, who left for Bloomberg, says while CNN was Read full story ›

Source: The Drum