By Minda Smiley
Digital execs from the likes of NBC, SyFy and MTV gathered at The Drum’s inaugural Found Remote event in NYC on Thursday 30 July to discuss what’s in store for fall TV.
Found Remote’s executive editors Natan Edelsburg and Adam Flomenbaum hosted a panel where topics including changing viewing habits, innovative social strategies, and new programming were discussed.
Even as networks incorporate popular platforms like Twitter, Facebook, and Snapchat into their marketing efforts, they’re also forced to compete against these very platforms for eyeballs which can often put them in a tough situation.
Tom Fishman, vice president of audience growth and engagement at Read full story ›
Source: The Drum