Design is enjoying a moment in the sun. In 2015, the UK design economy generated £71.7bn in gross value added (GVA), equivalent to 7.2 per cent of total GVA according to the Design Council.
And those in design are more productive, too. Workers with a design element to their role are 41 per cent more productive than the average. Tech, consulting and financial companies are taking note, acquiring design agencies at an unprecedented rate. IBM has snapped up three design agencies this year alone.
It is no wonder design has become more important to business than ever before. It’s a vehicle Read full story ›
Source: The Drum
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