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Why sound might be the key to Boris galvanising support

on Aug 30, 2019 | 0 comments

By max de lucia

It can be very entertaining when people ask what it is I do for a living. Usually at parties or weddings I’ll cobble together some rhetoric that includes the words ‘music’ and ‘brands’ and use my hands to gesticulate a motion that looks like two Red Arrows coming together in a special aerial display.

At this point the questioner will usually either a) walk away or b) quizzically furrow (their eyebrows and begin to ask more questions or c) start singing a variety of jingles that will, without fail, always include ‘do-do-do-do-dooo’.

For those who don’t take route A, the conversation can Read full story ›

Source: The Drum