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Work of the Week APAC: MullenLowe Profero turns coffee into art for Nespresso

on Dec 1, 2016 | 0 comments

By Charlotte McEleny

303 MullenLowe and MullenLowe Profero teamed up to show people that they can be a hipster barista at home by using milk froth to create their own café-­style ‘latte art’ with the new Creatista machine.

MullenLowe Profero: Nespresso ‘Why Make Coffee When You Can Create Art ‘

Agency: MullenLowe Profero
Client: Nespresso
Date: November 2016

303 MullenLowe and MullenLowe Profero have produced an Australian-­developed global launch campaign for the new Nespresso Creatista machine range, following a
competitive pitch.

The campaign, which launches on television this week, leverages the
Creatista’s ability to automatically produce café-­quality frothy milk, asking ‘Why
make coffee when you Read full story ›

Source: The Drum