The WPP Group has been the most active in the mergers and acquisitions (M&A) department for the marketing and communications (marcoms) sector according to research by Results International.
Nine deals were made by WPP and its subsidiaries in Q1 2017, focusing on emerging markets such as India, China and Brazil.
Dentsu and Publicis lag behind with four deals each. Dentsu has been topping the M&A charts for the marcoms sector in recent quarters, while Publicis is getting back on the acquisition wagon.
Management consultancies are also increasing their competition in the market; with the only exception of IBM did deals in Q1 Read full story ›
Source: The Drum
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