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Young, shafted and black: is anything being done to close the influencer ethnicity pay gap?

on Apr 13, 2020 | 0 comments

By Katie Deighton

Madeira Omo

Black influencers get paid less than white influencers. Not all the time, and not in every market or in every campaign. And the issue may or may not be systematic (the industry’s lack of transparency over influencer pay prevents us from finding out).

But it happens, in the same way it happens in Hollywood and in the advertising industry and in almost every other paid sphere of modern life.

It happens to Eulanda Osagiede, one half of the travel and lifestyle blogging duo behind Hey! Dip Your Toes In. Last year she told the BBC’s The Next Episode how a brand Read full story ›

Source: The Drum