Today’s news that Dropbox hackers stole 68 million passwords and last week’s reports that the iPhone could be hacked with a single click are the latest cyber security challenge to face major brands. Knowing what to say and when is one of the biggest challenges for any brand which discovers that it has been hacked.
When Sony remained tight lipped in the aftermath of a cyber attack on its PlayStation Network it was castigated for withholding important information from its customers. When Talk Talk quickly went public, it was criticised for its Read full story ›
Source: The Drum
Industry News