Swiss watch brand Tag Heuer has now joined Nike in distancing itself from tennis star Maria Sharapova. It joins Nike as the latest sponsor to distance itself from the Russian athlete following the news that she had failed a drugs test.
In a statement the unit of French luxury goods group LVMH said: “Maria Sharapova was under contract with TAG Heuer until December 31, 2015. We had been in talks to extend our collaboration. In view of the current situation, the Swiss watch brand has suspended negotiations and has decided not to renew the contract.”
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Source: The Drum
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