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Talent is at the heart of why Jokowi brought Gojek co-founder Nadiem Makarim into his cabinet

on Oct 25, 2019 | 0 comments

By Henry Manampiring

There was once a time when Indonesia‘s politics and the marketing world did not mix, well at least directly. Yes, the choice of cabinet composition would certainly have bearing on the economy and investment, but by the time decisions were made the impact on the marketing world was considered mild, if it existed at all.

With president Joko Widodo (Jokowi) recently announcing his new cabinet for his second term, things may change.

There are three interesting names giving weight behind the President’s vision for the country’s direction, at least for the next five years.

Nadiem Makarim, minister of education. The appointment Read full story ›

Source: The Drum