Tough Mudder’s digital presence has been boosted by a new partnership with Samsung which will see the electronics giant create exclusive content and training tips for the brand’s UK events.
The partnership will run through to the end of the Tough Mudder 2018 event season and will enable fans to access content on mobile, Gear VR headsets, Gear 360-degree portable cameras and wearable fitness devices.
Ahead of each Tough Mudder event, participants will have the chance to experience the course through 360-video preview of each obstacle. Samsung will also be developing training programmes across its best Read full story ›
Source: The Drum
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